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About Good Market

Break through norms!

At Good Market, we believe that nature knows no standards. But unfortunately, strict standards are ubiquitous in many industries and mean that food that is not perfect in shape and size or has visual blemishes is often discarded and wasted. We are committed to ensuring that these foods also get a chance, and we support local farmers in this by taking the surplus and "imperfect" organic vegetables and paying them fairly.

We show you how absurd standards limit the uniqueness of nature - and that's not possible! Look at the atypical shapes and sizes and get inspired! Be ready for a fat portion of uniqueness!

OUR VISION

No Foodwaste!

Worldwide, one third of food is thrown away. In Switzerland, 550,000 tons of avoidable food waste are generated in agriculture alone. That is not sustainable.

That's why we fight against foodwaste together with regional farmers. We rescue surplus, crooked and fun vegetables that don't meet the strict standards of the big distributors. By buying a rescuer box, you support farmers, get fresh vegetables for creative cooking and show appreciation for nature and hard work in local agriculture. A sustainable win-win situation for everyone!

Our food philosophy is based on natural and seasonal products. We are grateful for the gifts of nature - because they are always beautiful!

Rescuer Team

We are Boaz and Raphael - two friends who have known each other since childhood and played football together for FC Seefeld. Today we are committed to sustainable and conscious nutrition.

Our goal is to offer a meaningful win-win-win solution for nature, farmers and us consumers. Because every purchase decision counts and has an impact on how we deal with natural resources. That's why we launched the 'Good Market' - a store for abnormal organic vegetables from Zurich.

Here you can proactively fight food waste, value the work of our farmers and shop sustainably. Let's work together for a better future by being conscious and smart.

Let's be rebellious - like the vegetables we save!

Save vegetables together! Order by Tuesday, receive on Friday.
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Save vegetables together! Order by Tuesday, receive on Friday
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Helpful for saving vegetables!
Don't miss out on weekly reminders, rescuer content, new pick-up stations and discount promotions!
A must for vegetable savers!
Don't miss out on weekly reminders, rescuer content, new pick-up stations and discount promotions!